Page 3 as we all know features topless models for unnecessary purposes, boobs aren’t news and shouldn’t be featured in a ‘family’ paper, a while ago now I signed the petition to have the Page 3 content removed as well as 161, 823 more people so I am quite disgusted and concerned as to why David Dinsmore has decided to use sexualised women to promote Breast Cancer awareness.
Check ‘Em Tuesday will now run every Tuesday to remind women to check theirselves for any signs of Breast Cancer, using a popular newspaper is a great way to promote cancer awareness but using sexualised images is not the right way to go about it! Coppafeel the charity working with The Sun feel it’s the best way to alert people of the dangers rather than aimed at sufferers.
I have nothing against the charity and hope it succeeds before I am seen as being against cancer awareness, I just feel that it seems like The Sun has used a tactical move, they know about the vast amount of support for no more Page 3, even MP’s want it gone, so promoting a deadly disease to keep the content in place is a disgusting move.
The above image has been used to ‘promote’ the campaign, had you not seen it before would you be aware it’s promoting breast cancer awareness? Breast Cancer is a serious condition and I personally feel that The Sun isn’t taking it very seriously, it’s nice that they want to promote it but they are going the wrong way about it.
Go Commando is the male equivalent of Check ‘Em Tuesday but there was a very large difference between the promotion of both campaigns, Page 3 models were given front page and a large spread in the paper, Go Commando used ordinary men and only had a small feature in the paper, the majority of the space on those pages was covered with advertisements. What does that tell you?
Cancer is deadly serious no matter what gender, age or ethnicity you are, yet The Sun seems to think that female models in their early 20’s is the way to promote it and older white males (with one exception of a 24 year old) will attract readers. In the article it has the cancer stories of the men who have suffered, and again Coppafeel features to the side of the story but to promote the symptoms of breast cancer rather than having a male guide on cancer symptoms.
If you don’t agree with Page 3 and think it is outdated then why not sign the petition? or follow the campaign on Twitter @NoMorePage3
*images from Google